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How Gen Z and Millennials Are Rewriting Drinking Culture  Remember when “going out for drinks” was the default social plan? Taprooms were packed, nights out ended in shots, and skipping alcohol might’ve felt strange. Today, health, transparency, and sustainability play a meaningful role in how younger generations make beverage decisions, driven by greater awareness of ingredients, sourcing, environmental impact, and fit within daily life. These considerations are reshaping social settings and expanding choice beyond traditional alcohol.   Based on current statistics, only 54% of U.S. adults report drinking alcohol, the lowest rate in nearly 90 years and a majority view even moderate drinking as harmful (Gallup).  So, what’s driving this movement in how younger generations...

The age-old rivalry between coffee and tea drinkers is alive and well! Both drinks are adored around the world for their bold flavors, cultural flair, and ability to give us that much-needed boost. But when it comes to health perks, who’s the real champ? Let’s break it down and see what each beverage has to offer. Health Benefits of Coffee Coffee isn’t just your morning wake-up call, it’s a powerhouse of polyphenols that can help protect your cells from damage (Harvard T.H. Chan School of Public Health). Research suggests your daily cup (or two) could lower the risk of Parkinson’s...

Tejava® has been brewing its boldly smooth black tea since 1991. Renowned for its authentic flavor and commitment to quality, Tejava continues to set the standard for ready-to-drink, unsweetened iced tea. Our dedication to excellence was recognized in 2011, when Tejava Original Black Tea entered and earned 1st place in the Ready-to-Drink unsweetened black tea category at the Global Tea Championship™. This marked the beginning of an impressive winning streak, with 1st place wins from 2012–2014 and 2016–2019, plus a 2nd place finish in 2015, demonstrating Tejava’s long-standing consistency and leadership in the category. 

The ready-to-drink (RTD) tea market has been steeping some serious momentum in recent years. With more people reaching for better-for-you beverages that fit their busy lifestyles, RTD tea is having a major moment. As the market continues to expand, brands like Tejava® are carving out a unique niche as they align with key trends—such as health-conscious consumption, clean labeling, and zero-sugar formulations—while delivering exceptional quality and flavor. Let’s dive into what’s driving this tea revolution! Inside the RTD Tea Trends Health and Wellness, please!Today’s consumers want it all: great taste and health benefits. The demand for drinks with low or no...